Updated, April 2017/ On March 13, Intel’s CEO Brian Krzanich announced the $15 billion acquisition of Mobileye, a leader in the fast-growing market for assisted driving systems.
This is the second-largest deal in Intel’s 49-year history: “We expect to be the global leader in autonomous driving,” Mr. Krzanich said.
Mobileye was founded back in 1999. The company has pioneered a computer-vision system that can “see” cars, pedestrians and other objects on the road, then help vehicles avoid them. Mobileye’s chips and cameras are installed in 15m vehicles already, in partnership with 25 automakers.
With this acquisition, Intel is looking for offer car manufacturers a one-stop shop for autonomous-driving technology. Together with Mobileye, they will be able to offer an end-to-end solution for autonomous driving.
We live in a digital age, an age of new mobility. The connected car seems to be the obvious answer when it comes to expanding our digital lives.
A smart car can make our lives more convenient and our roads safer. And it all comes down to one thing: Connectivity.
Today’s consumers want to have access to the same functionality features they get from using their smartphones and tablets. As a result, automakers spend a big part of their budgets on infotainment and in-car technology.
Today’s Cars Are Tomorrow’s Supercomputers
The future of driving is powered by technology. A connected car ultimately means mobilizing a person’s life for them. In this context, there is a constant demand for technology to make our cars safer, smarter and more intuitive towards our needs. This means a car that has it all: Safety capabilities, automatic driver assistance, an entertainment system and informational features, to name a few. Integrating that many features is an enormous task for automakers and their suppliers.
In order to take on all the new functions mentioned above, the connected car has to “exist” in multiple networks. That’s why both automakers and tech giants are constantly on a quest to discover new and better ways to integrate connectivity into car design.
There’s a growing need in the market for products that save time and reduce development costs.
Intel’s In-Vehicle Solutions: An Overview
Leading PC chipmaker Intel Corporation is one of the companies working closely with car manufacturers to develop advanced driving technologies that enhance safety behind the wheel and the overall driving experience. The tech giant has been involved in the auto industry for many years, working with automakers to cultivate new capabilities and technology.
Back in 2014, Intel launched a set of hardware and software products called Intel® In-Vehicle Solution aimed at vehicle automation. They are designed to help automakers reduce costs, speed things up and drastically reduce time to market.
[ Photo Credits: Thomas Hawk’s Flickr ]
Several car manufacturers, including Hyundai, BMW, Infiniti and Kia, use Intel’s technology to power in-vehicle infotainment (IVI) systems and advanced driver assistance abilities. Intel In-Vehicle Solutions were designed to support a wide range of IVI use cases, including entertainment, user interface technologies, navigation and GPS, Internet and Cloud Connectivity, accident avoidance and advanced driver assistance.
Intel’s In-vehicle solutions are designed to accelerate innovation toward a future of connected cars.
What’s Next for the Connected Car?
The world we live in today is a result of many innovations meant to push the boundaries of technology. Connected vehicles are one of the technological devices that registered the fastest growth in the past years. And it has no intention of slowing down. In the future, the connected car will be able to assume control and to safely drive itself, as car manufacturers and tech giants are coming up with new and better ways to make this possible.
But as cars become more intelligent and more aware of their environments, customers will be even more demanding. Car makers and their supplier will have to come up with creative and cost-efficient ways to deliver the in-vehicle experiences their consumers desire.
Want to Know More about Connected Cars and Self-Driving Vehicles?
Then you’re in luck because I’m more than eager to share my knowledge with you and talk more about the exciting things happening in the industry. Staying up-to-date with all of this will help you make smart decisions if you ever decide you want to invest in a connected vehicle. Otherwise, you might actually end up making an investment you will only end up regretting as time goes by.
Make sure to check out the rest of my website for more information about connected cars and self-driving vehicles. You will surely find all the insight you will need.
I’m always open to suggestions, so feel free to share any opinions you might have on the subject in the comment section below!
Disclaimer: This article was first published in 2015. Information was updated to keep you informed on the latest developments.